Topic: national carrier

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national carrier

This topic currently groups 2 published articles across 1 issues.

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Topic Article

How customer relationship management, perceived risk, perceived service quality, and passenger trust affect a full-service airline’s passenger satisfaction

Suchat Lainamngern • Sudaporn Sawmong

Volume 13 Issue 03 · 01 Apr 2019

In 2017, global international tourist arrivals set a new record of 1.32 billion individuals. From this, Thailand moved into the 10th spot with 35.4 million visitors, and US$57.5 billion in tourism earnings, which repres…

Asian aviation FSC National carrier Structural Equation Model (SEM) Thai Airways Thailand

Topic Article

Determinants of Thai Airways passenger trust: A structural equation model analysis

Suchat Lainamngern • Sudaporn Sawmong

Volume 13 Issue 03 · 31 Mar 2019

The authors undertook a study to investigate how customer relationship management (CRM), perceived service quality (PSQ), perceived risk (PER), and passenger expectations (PE) affected Thai Airways passenger trust (PT).…

Customer relationship management legacy airline national carrier perceived quality perceived risk