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Retail Formats
This topic currently groups 2 published articles across 2 issues.
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Topic Article
Emerging Retail Formats of Punjab in India: A Retailers Perspective
Deepika Jhamb • Ravi Kiran
Volume 06 Issue 2 · 18 Jun 2012
The organized retail sector in India is witnessing a transformation, where the traditional retailers are making way for new formats. Both existing and emerging players are experimenting with modern retail formats. These…
Topic Article
Retail Store Categorization and Patronage Behavior among Rural Consumers in India
Nripendra Singh
Volume 05 Issue 1 · 24 Feb 2012
The rural population of India is about 70.2% of the total population. Close to 137,747,384 households reside in more than 0.6 million villages in India. In the last decade spending power of this rural population has bee…