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Generation Y
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Brand awareness of 'generation y' customers towards doughnut retail outlets in India
M.Vasudevan • V.M.Senthilkumar
Volume 11 Issue 4 · 22 Jul 2017
The Research is all about knowing the customers acquiring top of mind recall about doughnut retail outlets in Bangalore city, India through various methods. Once the brand is established in the minds of the consumers, i…