Demand
This topic currently groups 2 published articles across 2 issues.
Failure demand – how part of the total demand can become a burden
Teemu Kokko • Marko Maki
Volume 20 Issue 02 · 24 Jun 2026
The purpose of this exploratory paper is to increase our understanding about demand. In general terms demand can be divided into two categories - positive demand and negative demand. Positive demand generates business,…
Consumer Preferences Towards Retail Medical Outlets in a Private University in Vellor, Inida.
A Vasumathi (Mrs.) • T Muthupalaniappan
Volume 04 Issue 1 · 09 Sep 2013
Retail medical outlets are considered as one of the most profitable business in today’s world. This is an industry with consistent demand and least affected by recessionary trends. But, the competitio…